OXFAM

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OXFAM *

FROM: A CHARITY YOU’RE HAPPY EXISTS

TO: ONE YOU WANT TO BE PART OF

It’s my big goal for shoppers, donators, and members to feel proud of their part in Oxfam.

Here is a brief look at some of my favourite projects over the last 8 months. Injecting attitude, energy and pride into the brand.

VOLUNTEERS

To focus on what volunteers get out of their experience we gave them the camera. Sourcing real photos and real scenarios from in store.

THE SECOND HAND ORIGINALS

The second hand market is now dominated by online shops like Vinted, Depot and Ebay.

This campaign shows that shopping at Oxfam is not the same.

(Coming out end of this year)

WATER PETITION

Getting the UK to care about water.

A series of post cards that remind us of the summer we just had.